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15 Videos
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Eric Young Discusses Issues Regarding Customer Acq

  • Eric Young - Interview - Lean Startups
  • Eric Young was a co-founder of Canaan Partners and has served as a General Partner since its ince...
  • Acquiring the customer is very important and customer acquisition cost can be measured a lot of ways...
  • 4/11/2014

Daniel Simpkins States Importance of Understanding

  • Daniel Simpkins - Panel - Hillcrest Labs
  • Dan Simpkins founded Hillcrest Labs in 2001 with a team of experienced technical and business pro...
  • So why create rules? People have said to me, well don't you ... if you're creating a new business a...
  • 4/11/2008

Michael Holland Discusses Challenge of Measuring D

  • Michael Holland - Interview - Open Wonde
  • Michael Holland is currently a Director at Oberon Media, one of the world's leading casual games ...
  • Demand was tough. You know. Having done it in undergrad and you know, in my businesses. And then ...
  • 3/28/2005

Paul Wachtler States Importance of Defining Market

  • Paul Wachtler - Lecture - Business Plann
  • Paul Wachtler is an independent medical device consultant....
  • You have to have a demand. You have to have a marketplace. It's either hospitals or children's toy...
  • 3/13/2005

Paul Wachtler Shares Example of How To Determine M

  • Paul Wachtler - Lecture - Business Plann
  • Paul Wachtler is an independent medical device consultant....
  • So you come up with a product that will automatically water all the things in the garden center, and...
  • 3/13/2005

Patricia Warner Discusses Market Research Performe

  • Patricia Warner - Interview - Entreprene
  • Patricia Warner is the founder of Global-eze Inc. Prior to founding Global-eze, Warner held progres...
  • Talking to businesses. Talking to people who are in the know in that area. Doing a lot of online r...
  • 9/8/2004

Hans Severiens States Students Should Surround The

  • Hans Severiens - Lecture to AEM 325 - To
  • Johannes C. "Hans" Severiens earned a bachelor's degree in physics from Harvard College and a Ph....
  • My advise to the class was going to be keep your daytime job, don't venture out. If you do venture ...
  • 3/1/2003

The Warrens Discuss Challenges of Market Research

  • Tom and Denise Warren - Interview - Ston
  • Tom and Denise Warren are the founders and owners of Stone and Thistle Farm. Stone and Thistle F...
  • I think that there is and that's where market research is tough at our scale. To do an effective, I...
  • 8/2/2002

Elizabeth Ryan Shares Thoughts on Market Research

  • Elizabeth Ryan - Interview - Breezy Hill
  • Elizabeth Ryan developed a passion for agriculture from earlier generations and is CEO of Breezy ...
  • Well, I think there are two kinds. I mean there is market knowledge based on consumers, what does t...
  • 4/5/2002